Digital Marketing Strategist

We are hiring a Freelance Digital Marketing Strategist & Consultant to lead the digital outreach for our ESG & Sustainability Leadership Program. You will be responsible for developing and executing digital advertising and email marketing strategies that drive participant recruitment and increase the program's online presence.

Key Responsibilities:

• Develop digital advertising strategies across platforms such as Meta, Google, and LinkedIn.
• Create an integrated email marketing strategy (execution handled in-house).
• Manage ad budgets and oversee campaign execution in collaboration with our design team.
• Provide direction for visuals, video content, and messaging.
• Monitor campaign performance, analyze results, and optimize for better outcomes.
• Deliver monthly reports with actionable insights.

Engagement Period:
June – August 2025 (Remote-based, with collaboration via online meetings)

Deliverables:

• Finalized advertising and email marketing strategy.
• Active and managed ad campaigns.
• Performance reports with recommendations.

• Digital Advertising
• Campaign Strategy
• Email Marketing
• Data Analytics
• Performance Marketing